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Business Start-Up Support

Business Start-Up

Turn your business idea into reality with a comprehensive, stage-by-stage system covering every step: legal setup, branding, website, sales, finances, and growth.

Most people never launch. Not because of the idea.

Starting a business in the U.S. involves licenses, tax IDs, banking, branding, websites, and systems that no one explains in one place. Most aspiring owners get stuck on step two and never move forward.

Puente walks you through every step, in person, in English or Spanish, using a proven 8-stage system built from real startup experience.

I want to open a business but I don't know how to make it official.

The question Puente was built to answer.

8

Stages from idea to open for business

1:1

Personalized guidance, every session

EN/ES

Fully bilingual sessions available

$0

Intro call, no commitment to get started


What We Cover

The 8-Stage Business Roadmap

Every business starts at a different point. We identify which stages apply to your situation and build from there. No wasted sessions, no generic checklists.

01

Idea & Validation

Before investing time or money, every business needs a clear concept and a real market. We help you define exactly what your business does, who it serves, and whether there is enough demand to make it worth building. We research competitors, talk through pricing models, and confirm that your idea is viable before you spend a dollar. Most people skip this stage — and it shows.

Business conceptMarket researchFeasibility check

02

Legal & Structure

Getting legal is not optional — it protects you, your customers, and your income. We walk through entity selection (LLC, sole proprietor, or corporation), help you obtain your EIN from the IRS, guide you through opening a dedicated business bank account, and identify any licenses or permits required for your specific industry and city. This stage turns an idea into a real, legitimate business.

LLC formationEIN setupBusiness bankingLicenses & permits

03

Brand & Identity

Your brand is how customers recognize and remember you. We help you define your business name, develop a tagline, establish brand colors and visual style, and create a brief elevator pitch you can use anywhere. If you need a logo, we help you brief a designer or connect you with a vendor. By the end of this stage, your business has a face and a voice.

Business nameLogo briefBrand styleElevator pitch

04

Digital & Online Presence

Customers search online before they call. If you are not findable, you are invisible. We set up your domain, coordinate website development, create a professional email address, establish your Google Business Profile, and configure your social media presence. This stage ensures that when someone in Austin searches for what you offer, they can find you and trust what they see.

Domain & websiteGoogle BusinessSocial media setupProfessional email

05

Operations & Systems

A business that runs on sticky notes and memory does not scale. We set up the core systems that keep your business running smoothly: a CRM for tracking leads and clients, an invoicing tool for getting paid, contract and proposal templates, and the accounting software you will need come tax time. We also review your insurance needs and help you get the right coverage in place.

CRM setupInvoicing & contractsAccounting softwareInsurance review

06

Sales & Marketing

Revenue does not come from having a website — it comes from a sales process. We build your sales workflow from first contact to closed deal, create an outreach sequence for your first prospects, and help you build a list of target customers. If you have never sold before, we walk through the conversation together. By the end of this stage, you are actively talking to potential clients.

Sales processOutreach sequenceProspect listFirst clients

07

Financial Controls

Most small businesses fail because of cash flow problems, not bad products. We help you build a financial model, set your pricing so that you are actually profitable, activate bookkeeping, and create a 90-day cash flow forecast. We also make sure you are ready for quarterly taxes so there are no surprises at year end. This stage gives you the financial visibility to make real decisions.

Pricing modelCash flow trackingBookkeepingTax prep

08

Growth & Scale

Once you have revenue, the work shifts from launching to growing. We help you document your core processes so the business can run without you doing everything yourself, build a referral strategy to bring in consistent leads, and review your first 90 days to identify what is working and what to change. This stage turns a running business into one that is built to last.

SOPsReferral program90-day reviewSystems for growth

For entrepreneurs who think in Spanish.

Many first-time business owners in the Austin area are more comfortable planning and thinking in Spanish, even when their business will operate in English. Puente works in both.

We explain what an LLC is. What an EIN does. What a registered agent means. What bookkeeping actually requires. In whatever language makes you feel confident, not confused.

Book a bilingual session →

Terms we explain, in both languages

LLC (Limited Liability Company)LLC (Compañía de Responsabilidad Limitada)
EIN (Employer Identification Number)EIN (Número de Identificación del Empleador)
Registered agentAgente registrado
Sole proprietorshipNegocio unipersonal
BookkeepingContabilidad
Cash flowFlujo de efectivo

Our Process

How it works

Four steps. No guesswork. You always know where you stand and what comes next.

1

We start with a conversation

Free intro call. What's the goal? Where are you now? What does the business need most?

2

You get a personalized roadmap

We identify which of the 8 stages apply to your situation and build a timeline around your business, not a generic checklist.

3

We work through it together

Sessions, deliverables, and real progress at every stage. You are never left guessing what to do next.

4

You launch with confidence

Not just a plan. A running business, fully set up and ready to generate revenue.

Real examples of how clients come to Puente

I want to open a cleaning business. I have customers lined up but I don't know how to make it legal or take payments.

We start at Stage 2 (Legal & Structure): entity formation, EIN, business banking. Then Stage 5 (Operations): invoicing setup, contract templates, and payment processing. You go from informal to official in a few sessions.

Stage 2: Legal & StructureStage 5: Operations & Systems

Another common situation

I have a business idea but I don't know if it's viable or how to research the market.

That's Stage 1: Idea & Validation. We define the concept, research the target market, and confirm feasibility before you spend a dollar. No guessing, no wasted money.

Stage 1: Idea & Validation

Ready to build your business?

Book a Free Intro Call →

Puente Bilingual Services provides business startup guidance and informational assistance only. We are not licensed attorneys, CPAs, or financial advisors. All guidance is informational in nature. Clients are responsible for all final decisions, submissions, and legal registrations.